Online sales are booming, with e-commerce now a multi-trillion-dollar market. Last year, over a fifth of all retail sales were made online, underscoring the necessity of an e-commerce website for any business, regardless of size.
Traditionally, building an online store required coding expertise, a barrier for many non-technical entrepreneurs. However, the landscape has transformed. Today, you don’t need to be a developer to create a professional e-commerce site. Hundreds of user-friendly platforms now exist, offering intuitive, no-code solutions.
This blog will delve into the easiest e-commerce website builders available, highlighting their key features. Finally, I’ll provide a step-by-step guide to help you build your own successful online store with ease.
Quick Comparison: Best 7 E-commerce Website Builders
For a quick overview and ultimate decision, here’s a side-by-side comparison of the best 7 e-commerce website builders, focusing on the most important factors.
| Ecommerce Site Builder | Best for | Compatibility | Rating (Trustpilot) | Pricing |
| WooCommerce | WordPress users who want an open-source platform. | WordPress, Feature-Extensive Plugins | 2.0 | Free |
| Wix | Individuals, small businesses, creatives, and user-friendly | Wix Studio, Wix eCommerce, Wix App Market | 4.2 | Starting at: $250/Monthly |
| Shopify | Large Business, e-commerce operations in one place | Compatible with various devices, browsers, and platforms | 1.3 | Starting at: $19/Monthly |
| Ecwid | Small businesses, and add an online store to an existing website or social media page | Existing websites (WordPress, Wix, etc.), Social Media, and Marketplace | 3.4 | Starting at: ₹450/Monthly |
| BigCommerce | High-volume sales, complex product catalogs, and extensive customization | Depending on the specific feature, integration, or app being considered | 1.4 | Starting at: $29/Monthly |
| Squarespace | Create visually appealing and professional websites with minimal technical expertise | Most modern web browsers and operating systems | 1.2 | Starting at: $16/Monthly |
| Square | Retail, restaurants, and service-based industries | Compatible with a wide range of devices | 4.3 | Basic: FreePro Starting at:: $49/monthly (per location) |
7 Easiest e-Commerce Website Builders
Here are 7 of the easiest e-commerce website builders, perfect for beginners:
WooCommerce
WooCommerce is a powerful, flexible, and open-source eCommerce solution that seamlessly integrates with WordPress. It’s the go-to platform for businesses of all sizes that want a strong and scalable online store.
As a WordPress plugin, it leverages the world’s most popular content management system, allowing you to build an online store alongside a blog, portfolio, or any other type of website.
Key features include comprehensive product management, a wide array of payment and shipping options, and a vibrant ecosystem of plugins and themes.
It is ideal for businesses that want to have complete control over their website’s design, functionality, and data, and are looking for a platform that can grow with them.
Highlighted Feature:
- Free & Open-Source: No licensing fees, fully customizable.
- Flexible Payments: Supports PayPal, Stripe, WooPayments, and 140+ gateways.
- Product management: Add, edit, and organize products with variations and custom attributes.
- Shipping & tax options: Configure shipping rates, zones, and automatic tax calculations.
- Customization flexibility: Works seamlessly with themes, plugins, and Elementor for design control.
- Tax & Inventory Management: Automated tax calculations, stock tracking.
- Extensive Plugin Support: Thousands of extensions for marketing, SEO, and analytics.
Wix
For small business owners, aspiring entrepreneurs, or anyone new to the world of online sales, the thought of building an e-commerce website can be intimidating. This is where Wix shines as one of the easiest and most user-friendly e-commerce website builders available.
Its core philosophy is to make web design and online store management accessible to everyone, regardless of technical skill.
Here’s a breakdown of why Wix is an excellent choice for a new e-commerce business, with its key features highlighted:
Highlighted Feature:
- Intuitive Drag-and-Drop Editor: The centerpiece of the Wix experience is its visual editor.
- Professionally Designed Templates: A vast library of over 800 professionally designed templates
- Built-in E-commerce Tools: Comprehensive e-commerce platform
- Product Management: Easily add products, manage inventory, and organize them into collections.
- Secure Payments: Wix Payments is the built-in solution for accepting credit/debit cards and other payment methods.
- Shipping and Fulfillment: You can create custom shipping rules, print discounted shipping labels directly from your dashboard
- Marketing and SEO: Drive traffic to your new store with built-in marketing tools.
- Artificial Intelligence (AI) Features: Wix offers its AI website builder.
Shopify
Shopify is an all-in-one e-commerce platform that has become the gold standard for entrepreneurs and small business owners who want to launch an online store quickly and without technical headaches.
Its appeal lies in its simplicity and comprehensive nature; everything you need to start, run, and grow an online business is available in one place, from website building to payment processing and marketing.
Shopify is built for ease of use, making it an excellent choice for beginners with little to no coding knowledge. Its user-friendly interface guides you through every step of the setup process, so you can focus on your products and customers rather than technical details.
Here are some of Shopify’s key highlighted features that make it a favorite for new e-commerce sellers:
Highlighted Feature:
- Drag-and-Drop Editor: Shopify’s editor allows you to customize the look and feel of your store without any coding.
- Ready-to-Use Themes: Shopify offers a large selection of both free and premium themes that are professionally designed and mobile-friendly.
- All-in-One Platform: Shopify provides a single dashboard to manage your entire business.
- Secure Payment Processing (Shopify Payments): Shopify simplifies the checkout process with its built-in payment gateway, Shopify Payments.
- Powerful App Store: The Shopify App Store is a vast marketplace of over 8,000 apps that let you add almost any feature you can imagine to your store.
- Security and Hosting: As a hosted solution, Shopify handles all the technical aspects for you, including security updates, server maintenance, and providing a free SSL certificate.
Ecwid
Ecwid (E-commerce Widget) is a fantastic e-commerce solution for entrepreneurs who already have a website and want to add an online store without starting over.
Unlike platforms like Shopify or Wix that are all-in-one website builders, Ecwid’s core strength is its ability to seamlessly integrate a full-featured online store into any existing website. This makes it an incredibly easy and non-disruptive way to start selling online.
Ecwid can be added to sites built on WordPress, Wix, Squarespace, and many others, or even a simple HTML site. For those without a website, Ecwid also provides a free “Instant Site,” a simple, one-page site with a built-in store to get you started immediately.
Here are the key highlighted features that make Ecwid one of the easiest e-commerce solutions for beginners:
Highlighted Feature:
- Embeds into Any Website: This is Ecwid’s most powerful feature. You don’t have to rebuild your website.
- Centralized Control: Manage all your products, inventory, orders, and customer information from one simple-to-use dashboard.
- Multichannel Selling: With Ecwid, you can sell your products across multiple platforms, including your website, social media (like Facebook, Instagram, and TikTok), and online marketplaces like Amazon and eBay.
- Free Forever Plan: Ecwid stands out by offering a free plan that allows you to sell up to five products.
- No Transaction Fees: Ecwid does not charge you any transaction fees on your sales.
BigCommerce
BigCommerce is a powerful e-commerce platform that is designed to be both easy to use for beginners and robust enough for large, scaling businesses.
It’s an all-in-one, hosted solution, which means it takes care of the technical details like security and hosting, allowing you to focus on your business.
While it offers advanced features for enterprise-level clients, its core interface and features are built to be intuitive, making it a great option for entrepreneurs who are new to e-commerce but have a growth-oriented mindset.
Here are some of BigCommerce’s key highlighted features that make it a favorite for new e-commerce sellers:
Highlighted Feature:
- No Transaction Fees: A major advantage of BigCommerce is that it does not charge transaction fees on any of its paid plans.
- Built-in Marketing & SEO Tools: BigCommerce includes a wide range of marketing and SEO tools right out of the box.
- Comprehensive Product Management: BigCommerce makes it easy to add and manage your products.
- Scalability & Security: As a fully hosted platform, BigCommerce provides robust security, including PCI compliance and SSL certificates, so your customers’ payment data is always safe.
Squarespace
Squarespace is well-known for its beautiful, award-winning templates and its user-friendly, all-in-one approach to website building. It’s an excellent option for entrepreneurs who value aesthetics and want to create a professional and visually stunning online store without the need for extensive technical knowledge.
The platform is designed to handle everything from your domain name and hosting to e-commerce and marketing, all under a single subscription.
Here are the key features that make Squarespace an easy and appealing choice for e-commerce:
Highlighted Feature:
- Beautiful, Mobile-Optimized Templates: Squarespace is famous for its clean, modern, and visually impressive templates.
- All-in-One Platform: Squarespace simplifies the e-commerce journey by providing all the necessary tools in one place.
- Intuitive Drag-and-Drop Editor: Squarespace’s editor, known as Fluid Engine, uses a flexible drag-and-drop system.
- Product Management and Merchandising: Squarespace makes managing your product catalog simple.
- Built-in Marketing and SEO Tools: To help your store get noticed, Squarespace provides a suite of integrated marketing tools.
- Simplified Tax and Shipping: Squarespace automates the more complex aspects of running an online store.
Square
Square Online is a great choice for non-developers who want to start selling online with minimal fuss, especially if they already use Square for in-person payments.
Its biggest selling point is a generous free plan that lets you create a professional online store without a monthly fee. This makes it an ideal, low-risk starting point for small businesses, artists, and creators.
What makes Square so easy to use is its all-in-one approach. It’s not just a website builder; it’s a complete ecosystem that integrates your online store with powerful tools for in-person sales, payments, and business management.
Here are the key highlighted features that make Square Online one of the easiest e-commerce builders for beginners:
Highlighted Feature:
- Free Plan with Unlimited Products: Square Online stands out with its incredibly generous free plan.
- Seamless Integration with Square Payments and POS: If you use Square for in-person sales (e.g., at a retail store, farmers market, or craft fair), your online store is automatically connected.
- User-Friendly Drag-and-Drop Editor: The website builder is designed for non-technical users.
- Order Fulfillment Options: Square simplifies logistics by offering a variety of fulfillment methods.
- Built-in Marketing & SEO Tools: Your free store comes with essential tools to help you grow.
What features make an ecommerce website easy to build?
An e-commerce website builder is considered “easy” when it eliminates the technical hurdles that typically come with setting up and running an online store.
For users new to e-commerce, these features are crucial because they allow them to focus on their business, products, marketing, and customers, rather than coding, server maintenance, or complex integrations.
Here are the 5 key features that make an e-commerce website builder easy to use:
1. Drag-and-Drop Editor
This is the most fundamental feature. An easy builder uses a visual interface where you can add and arrange elements (like images, text, and product grids) by simply dragging and dropping them into place. This eliminates the need for coding and gives you complete control over your store’s design.
2. Pre-made Templates
Starting with a blank page can be daunting. The easiest platforms provide a wide selection of beautiful, pre-made templates that are optimized for e-commerce. You can simply choose a template that fits your brand and customize it with your own content, saving a significant amount of time and design effort.
3. Integrated E-commerce Tools
The easiest platforms don’t just build a website; they provide everything you need to run your business from a single dashboard. This includes: Product Management, Secure Payment Processing, Shipping & Tax Automation.
4. No Coding Required
A true “easy” builder allows you to build a fully functional, professional-looking store without writing a single line of code. If you want to add advanced features, the platform should offer an app store or marketplace with simple, one-click integrations rather than requiring custom development.
5. Reliable Customer Support
When you run into a problem, you need help. An easy platform provides accessible customer support through multiple channels, such as a knowledge base, live chat, or phone support, so you can get back to business quickly.
How to Build an Advanced E-Commerce Website Easily?
Launching an online store doesn’t have to be hard. These plugins offer many features to build an ecommerce website. But if you’re using WooCommerce, it gives you a solid foundation and tons of plugins to build a custom website, perfect for beginners and pros alike.
But if you want a sleek, professional design without the technical hassle, you’ll need more than just WooCommerce. Like the Ultimate Store Kit.
For those who want pro-level design without the hassle, Ultimate Store Kit is the best for them. No coding. No clunky interfaces. Just install, tap into a rich collection of pre-designed templates, and your polished, high-converting website could be up and running in just a few hours.
Here’s how Ultimate Store Kit makes it super easy to create a professional e-commerce website:
- No Coding, No Complex Interface: Ultimate Store Kit works with the Elementor page builder, which uses a drag-and-drop system.
- Advanced, Pre-Designed Templates: A key feature is its collection of “Ultimate Store Kit Templates” that are pre-built and conversion-friendly.
- Comprehensive Page Customization: The plugin offers over 80+ widgets specifically for e-commerce. You can customize every aspect of your shop pages, single product pages, and even the checkout and user account pages.
- Streamlined Checkout Process: The checkout page is where most conversions are lost. Ultimate Store Kit provides pre-designed checkout page templates and customization options to create a clean, user-friendly, and frictionless checkout flow.
- Visual Merchandising Features: To make an advanced store, you need more than just a list of products. Ultimate Store Kit includes widgets for creating engaging product carousels, customizable product grids, and advanced filters, allowing you to showcase your products in a dynamic and visually appealing way that drives customer engagement and purchases.
Conclusion
In this blog, I’ve broken down what is the easiest e-commerce website builder and how to build your own e-commerce website using some of the simplest website builders available.
I’ve explored over 7 powerful platforms, highlighting key features and guiding you through their strengths, so you can pick the one that fits your skills and goals best.
Whether you’re just starting or leveling up, there’s a builder here to make your journey smooth and successful. Explore, choose, and start your e-commerce adventure today. Best of luck!
